"You
can either wait for the current market crisis to pass or you can become
active yourself: Moscow decided for the latter and that is why we are
at Europe’s leading real estate / property trade show.”
Yuri Rosliak
First Deputy Mayor of Moscow, Russia
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Especially in times in which the market is changing dramatically, it is
important to show your presence and maintain personal contacts. EXPO
REAL offers you the ideal platform for this. Use this international
real estate trade fair to showcase your company and meet the decisive
players in the market.
Good reasons to participate in the trade fair
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Dialogue and contact with decision-makers:
89.6% of EXPO REAL visitors are involved in purchasing or investment decisions..
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Networking platform for your company:
Over 36,000 real estate professionals from 73 countries meet for three days at a single venue – at EXPO REAL in Munich.
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A stage on which you can showcase your company:
With
64,000 m² of exhibition space, EXPO REAL gives you the space you need
to showcase your company. More than 1,000 jounalists, photographers and
film crews will be reporting live on the trade fair throughout the
world. -
Acquisition and marketing:
71.8%
were able to win good, very good or even excellent new customers at
EXPO REAL 2009. Almost all exhibitors (95.6%) described the
opportunities for “Showcasing and Image Building” as good
to excellent. -
Forum for initiating business deals:
75%
of exhibitors rated EXPO REAL as being good to excellent for the
preparation and conclusion of business transactions and contracts. -
Market orientation in the international real estate business:
The
entire world of real estate meets at EXPO REAL: investors and
financiers, project developers and project managers, consultants and
brokers, corporate real estate managers and expansion managers,
architects and planners as well as contacts from towns and economic
regions.
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A look back at EXPO REAL 2009 in figures
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64,000 m² exhibition space
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35,000 participants: 21,000 visitors and 14,750 representatives of exhibiting companies
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1.000 journalists and media representatives
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400 speakers in the conference programme
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Sources: Gelszus Messe-Marktforschung EXPO REAL 2009; Visitor registration for EXPO REAL 2009; EXPO REAL project management
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We have collected hints for your EXPO REAL trade fair marketing under the heading
Advertising opportunities.